Engaging Partners

How to build strong partnerships

Talk With Me Baby emerged in Georgia when a group of organizations that had been working individually to promote early brain development came together and aligned their efforts. The Georgia partnership includes public, private, academic, and healthcare related entities, but Talk With Me Baby collaboratives in other states may take a different form based on local opportunities and needs.

Based upon the experiences in Georgia, we would recommend that all TWMB collaboratives include at least one state department or agency, committed to addressing the areas of  health/public health, education, early care and learning (for states like Georgia that have a department dedicated to childcare and early education programs), Medicaid, and/or child welfare.

Other types of partners that could be recruited to take part in a TWBM initiative include: 

  • State university systems and/or private universities that could integrate the TWMB curricula into their nursing, early learning, and/or social work courses

  • Clinical entities, including regional perinatal centers, whose nurses and healthcare staff could be trained to become TWMB coaches

  • State chapters of national professional associations representing OB/GYN, pediatrics, nursing, etc. that could promote the initiative through their networks, including:
    • American Academy of Pediatrics
    • American College of Obstetrics & Gynecology
    • American Educational Research Association
    • Association of Maternal and Child Health Programs
    • American Public Health Association
    • National Association of Neonatal Nurses
    • National Association of pediatric nurse practitioners
    • National Education Association
    • State public broadcasting service organizations that can provide strategic communications support
    • Local and regional businesses that can provide funding and in-kind support
    • Programs that align with TWMB’s workforce approach
    • National programs that promote parent engagement with babies and young children such as Reach Out and Read, Ready Rosie, Text4Baby, Vroom, etc.
    • State and local campaigns promoting grade level reading


Talk With Me Baby is made possible by a grant from the United Way of Atlanta and is a collaborative effort among organizations.